The EndtheKilling strategy of the Canadian Centre for Bio-Ethical Reform rests on two main principles: showing everyone the reality of what abortion does to the pre-born child and persuading people to accept the pro-life worldview through conversation. Door-to-door canvassing is a fusion of these two principles, based on the model of political canvassing combined with the pro-life apologetics our activists utilize in street projects such as “Choice” Chain.

The first goal of door-knocking is to change public opinion on abortion. By engaging people directly through both conversation and abortion victim photography, we can reach people in a unique way. From door to door, neighborhood to neighborhood, community to community, we can raise awareness on the reality of abortion and Canada’s gruesome status quo. This will also increase involvement among those pro-lifers that we meet, activate and engage large numbers of people, and intensify their views on abortion.

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